Alfred Sung
Canada since 1972
Perfumers & Creative Guidance
Perfumes launched per year
Often used fragrance notes
Parfumo knows 25 perfumes of this brand.
Perfumes of this brand have been rated 7.1 of 10 on average. 423 perfume ratings have been submitted so far.
Interesting Facts
The portfolio of the label "Alfred Sung" is impressively broad. The entrepreneur creates and sells women's and men's clothing lines, fashion accessories, a home collection, and numerous fine fragrances.
Sung was born in 1948 and grew up in Hong Kong. Because of his creative talent, Sung studied fashion design at Chambre Syndicale de la Couture Parisienne and then tried his first steps as a designer in New York. In 1972, Sung moved to Toronto, where he opened his first fashion boutique.
Alfred Sung entered into a partnership with Saul and Joseph Mimran in 1980 to form "Monaco Group Inc." to be the company distributing his collections. Due to the great demand for Sung's fashion in Canada, the label opened abroad in the US in 1981. Thus, "Alfred Sung" was able to simultaneously feature his prêt-à-porter fashion, bridal collections, and accessories (eyeglasses, sunglasses, watches, bridal jewelry, menswear, etc.) in Canada and the US.
After being declared King of the Canadian Fashion Industry in 1983, the designer launched his first fragrance "Sung by Alfred Sung" in 1986. Following a smashing success, other perfumes followed, such as "Shi Alfred Sung" (2001), "Alfred Sung Paradise" (2003), and also "Jewel Alfred Sung" (2005).
The label "Alfred Sung" expanded its range again to carry furs, luggage, leather goods, and a home collection.
If you are interested in exploring the brand's offerings, we recommend the relevant online stores (Saks Fifth Avenue, Macy's, Nordstrom, Bergdorf Goodman).
Sung was born in 1948 and grew up in Hong Kong. Because of his creative talent, Sung studied fashion design at Chambre Syndicale de la Couture Parisienne and then tried his first steps as a designer in New York. In 1972, Sung moved to Toronto, where he opened his first fashion boutique.
Alfred Sung entered into a partnership with Saul and Joseph Mimran in 1980 to form "Monaco Group Inc." to be the company distributing his collections. Due to the great demand for Sung's fashion in Canada, the label opened abroad in the US in 1981. Thus, "Alfred Sung" was able to simultaneously feature his prêt-à-porter fashion, bridal collections, and accessories (eyeglasses, sunglasses, watches, bridal jewelry, menswear, etc.) in Canada and the US.
After being declared King of the Canadian Fashion Industry in 1983, the designer launched his first fragrance "Sung by Alfred Sung" in 1986. Following a smashing success, other perfumes followed, such as "Shi Alfred Sung" (2001), "Alfred Sung Paradise" (2003), and also "Jewel Alfred Sung" (2005).
The label "Alfred Sung" expanded its range again to carry furs, luggage, leather goods, and a home collection.
If you are interested in exploring the brand's offerings, we recommend the relevant online stores (Saks Fifth Avenue, Macy's, Nordstrom, Bergdorf Goodman).
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Latest Reviews
Lauser93 14 days ago
A solid newcomer
As my colleague in the office has a sensitive nose and I was sent from the brewery to the office as a vacation replacement, I needed a discreet and unobtrusive fragrance. The "Hei (Eau de Toilette) | Alfred Sung" did a solid job. It is as unobtrusive...
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ActaNonVerba 1 month ago
Misled,
you might think when you look at the bluish-purple liquid in the rather minimalist glass bottle with the flabby plastic lid. You might think it's an aquat or something similar. The color would fit.
But after the first spray, it becomes clear; this is something...
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