Mr. Burberry (Eau de Toilette) by Burberry

Mr. Burberry 2016 Eau de Toilette

10.12.2021 - 04:50 AM

Fresh out of the barbershop shower

People have said that this is an underrated fragrance and I agree. I regard Burberry fragrances along the same level as Azzaro's; they are reliable cheap fragrances that are rarely revolutionary. But the Mr. Burberry line would have fared better if it was released by the likes of Azzaro and Ralph Lauren. Some just like to hate on Burberry despite some solid offerings like Touch and London.

I imagine when Burberry commissioned Kurkdjian to start a new line for them, shortly after he did Baccarat Rouge 540, that the conversation went something like this... Burberry: "We want a blue line of fragrance that is distinctly Burberry; it captures the shower gel experience and evokes a well-groomed English gentleman." Kurkdjian: "So a fragrance that makes the wearer smell like he's just got out of the shower and straight into a classic London barbershop."

Kurkdjian has effectively created a blue barbershop fougere with Mr. Burberry EdT, which is why it has also been criticised for being generic since it is the combination of the two most popular men's fragrance categories. But how many blue barbershop fragrances are really out there? Mr. Burberry EdT smells way more expensive and luxurious than the measly price I paid for at the discounter, and performs like an EdP. If they create a Parfum version, I would certainly like to see the addition of vanilla, leather and/or tobacco for a sexy evening Mr. Burberry, which Mr. Burberry EdP sadly was not.

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