J'ai Osé (1977)Eau de Toilette

J'ai Osé (Eau de Toilette) by Guy Laroche
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J'ai Osé (Eau de Toilette) is a popular perfume by Guy Laroche for women and was released in 1977. The scent is spicy-woody. The longevity is above-average. It is still in production.

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Fragrance Notes

Top Notes Top NotesAldehydes, Coriander, Peach, Citruses
Heart Notes Heart NotesIris, Jasmine, Patchouli, Rose, Sandalwood, Vetiver
Base Notes Base NotesAmbergris, Frankincense, Benzoin, Oakmoss, Musk

Ratings

Scent

7.8 (89 Ratings)

Longevity

8.3 (62 Ratings)

Sillage

7.6 (57 Ratings)

Bottle

7.3 (62 Ratings)
Submitted by Lissy, last update on 29.10.2019.
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Reviews

8.0 8.0 8.0 8.0/10
Serenissima

0 Reviews
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Serenissima
Serenissima
Greatly helpful Review    15
the scent of freedom
The seventies are anything but peaceful: sexual freedom, especially the fight for women's rights - this time not only by a small group of so-called "suffragettes", as in England at that time - cause turmoil: the waves are blowing up sustainably.
The women get to know their body better; they like it and develop a security in life that did not exist before; of which they did not dare to dream.
In addition to André Courrège, who reformed fashion with short "little hangers" and metal elements, Guy Laroche has stood for fashion since the sixties of the last century, which made a name for itself with simple cuts and daring colours.
Madame Pompidou - Madame Prèmiere Dame - was already a customer of this fashion designer along with Francoise Sagan.
So here M. Sagan didn't say "Bonjour Tristesse", but "J'ai osé" to cut and color: she's right!

Guy Laroche, born in 1921 as the son of a hotelier in the former Huguenot stronghold of La Rochelle, disappointed his father by going his own way: he became a hatter!
It was not until 1957, after a stay in the USA, that he changed his saddle and successfully dedicated himself to haute couture in women's fashion in Paris.
His trademark became elegant, wearable designs and practical combinations, which testified to high tailoring art and presented a plain luxurious Parisian chic.
How much he recognized the trend of the time shows that already in the late 1950s the press called Guy Laroche a member of "the triumvirate of haute couture avant-garde" along with Pierre Cardin and Yves Saint Laurent.

Of course, there was also no shortage of wanting to conquer the world of perfume as well.
In 1966 it was "Fidji": the advertising slogan "The woman is an island - Fidji is her perfume" speaks for the fact that Guy Laroche also clearly recognized the signs of the time here.
Eleven years later he presented "J'ai Osé".
Like "Scandal" by Lanvin or "Taboo" by Dana (see also my very enthusiastic commentary on this), "J'ai Osé" is one of the fragrances that underline the new freedom of women.
In my birthday parcel Gerdi also put me a big filling of this fragrance.

I'm quite honest: I'm definitely an "aldehyde junkie", I can't express it any other way!
A perfume that greets me with the glow of aldehydes already has the famous "stone in the board".
This Guy Laroche fragrance is just like this: how well do the aldehydes harmonise with the freshness of the citrus fruits, the sweetness of the ripe peach and the spicy coriander.
This opening of fragrance alone is pure joy for me.
Iris, jasmine and roses - I almost think here it is the Rosa Alba: the fragrant White Rose - blossom into a great bouquet of delicious fragrances.
Patchouli and the sometimes a little bit critical sandalwood accompany the previous scent symphony excellently, which gives vetiver, skillfully dosed, a little down-to-earth.
The fragrance, which already appeals to all the senses here, is led into higher realms by the base note: Moschus spreads, oakmoss stubbornly claims a dominant position: both fragrance components don't give each other anything!
These two "scented wrangles" are finally tamed by resinous and smoky spices.
Benzoe, frankincense - both not too scarce - and as a peak of fine enjoyment still ambergris complete here a fragrance creation, which inspires me exceedingly.

I could walk the nose on my skin for hours, just to be able to perceive every bit of scent development.
An exceptional durability of this fragrance, which appears friendly but tamed the next morning, makes "J'ai Osé" very noble!
You don't need much of it, even though Serge Mansau's sculpture-like flacon invites you to touch it again and again.
(I didn't make any big friends in the perfumery of the Galeries Lafayette; I had to get to know the flacon - after the test here at home - and would have loved to take the almost empty tester with me and incorporate it into my flacon collection! - I shouldn't be seen there for a while!)

"J'ai Osé" announces itself that it is not the happiest choice for shy or still young women, "perfume apprentices" or even for very sporty creatures.
This fragrance, the name of which is really program, expects a certain personality from its wearer.
After all, this woman lives with the scent and not what could easily happen here: the scent dominates the woman!
We'd rather not go that far for freedom!

So once again a fragrance came out of a fragrant, lovingly wrapped gift, which gives me a lot of joy - yes, I am honestly thrilled!
And when I see what Gerdi has packed for me: these surprises will keep me busy for a long time to come.
This will certainly be very exciting and of course I will report here about my experiences with it!
9 Replies
10.0 7.5 7.5 8.0/10
Coutureguru

223 Reviews
Coutureguru
Coutureguru
Helpful Review    5
Time Capsule ...
A sniff at J'ai Osé immediately takes me back to how things used to smell when I was a teenager. My dear Mother went into 'coos' of immediate ecstasy when she smelled this fragrance, citing similar memories of youth. This is a review of the extrait, which can be had extremely reasonably online.

J'ai Osé (I Dared) fits perfectly into the late 70's/early 80's idea of powerful women … the 'suit wearing, ball busting, sport's car driving CEO's of their own companies' sort of gals that looked amazing whether walking a red carpet or down a mine shaft with a hardhat on! This was the woman who dared to flaunt convention and for whom designers invented the 'power suit'. It thrills me that as time has gone by, fragrances like these now find themselves marketed toward men … I could, indeed, see many guys I know wearing this and loving it!!

I suppose that J'ai Osé could be categorized as a chypre … the classic Oakmoss feel is there right from the start. It could also be called a floral oriental … the Jasmine here 'butched up' with loads of Sandalwood and Vetiver. After the Peach tirade I had earlier this week I was in fear of too much fruitiness here, but the Peach note in J'ai Osé is thankfully muted, providing a certain smoothness to this creation and not a 'fruitiness'. This fragrance is Patchouli heavy … but in a glorious retro way, reminding me of why I used to get so much joy out of wearing frags like Aramis Devin, Lauder's Private Collection and Aramis 900, before they were brutally slaughtered by reformulation.

Some find Leather here and I can see the connection, but had this fragrance had an actual Leather note it would probably have turned sour on me … my skin has very little success with Leather in fragrances. I haven't tried any other version of this than the extrait (which was a successful blind buy) so I can only comment that the silage is wonderful (but not over the top) and a few dabs lasts a good 10 hours.

Grab a bottle of J'ai Osé extrait from your favorite online discounter if you feel the need to be retrace a few decades of perfume history!
3 Replies
5.0 10.0 7.0/10
Seatonica

21 Reviews
Seatonica
Seatonica
Very helpful Review    5
More golden than green
The notes I get from the Guy Laroche original are, in progression, aldehydes, then peach, followed by a spike of coriander/cedar (?) and finally amber/benzoin/oakmoss. In two hours J'ai Ose is a chypre whisper - not so much green as golden and surprisingly quite understated on me. I can see myself wearing J'ai Ose at all times of the year. Just lovely, and the longevity is excellent too.
1 Replies
7.0/10
BronxBeauty

58 Reviews
BronxBeauty
BronxBeauty
Helpful Review    2
The Green & the Black
A delightfully weird chypre in which intense greenery creates an almost burnt-rubber feel. Original and bold in a crowded category. Worth seeking out if you are a chypre connoisseur.

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