Underage sex on the beach
They just opened a Hollister store in my town, and wow, how cool is it... i didnt know if i was entering to a themed park, a club or a restaurant or what, so dark, lush fake tropical plants everywhere... it looked and felt like a bungalow in a Pacific island at night. The sound of the waves, strong and loud like the sea is just behind the fake window, with the blinds down, covering a night skyscape... I felt on holidays! yay! And what is that smell? The whole shop is Socal Cologne scented.
So is this a cologne used as an air-freshener or an air-freshener sold as cologne? Air-freshener is maybe not a good word. Lets call it an olfactive atmosphere creator. It can be used as a personal fragance, why not? but is a pleasant scent that could be all-purpose.
Said that, it is not the most refined or sophisticated fragance, I admit, and it falls under the (maligned )tropical/suntan lotion label and certainly not under the "cologne" label. Why do perfumistas in general dislike tropical perfumes? They (the perfumes, i mean, not the perfumistas) make me feel like im on holidays, having fun, swimming in the sea and flirting in the clubs with bronzed skin! how many good memories and associations we all have with this tropical scents? Frangipani, tiaré, tropical tuberoses, monoï, guava, pineapple, coconut, the whole tropical fruit cornucopia, Carmen Miranda, bring it on! But for some reason we sometimes look down at this category, probably because smelling like that is not particularly expensive...
Well, Socal Cologne is not expensive indeed. I havent found the notes anywhere so i will do my best to describe it for you. It is more a tropical fruity floral fragance than a creamier suntan oil fragance . It opens fresh and citrusy, most likely tangerine, and then we have an acidulated tropical fruit mix (something in between kiwi and passionfruit) and watermelon on a woody musky base. A touch of intoxicating frangipani heats up the paradise island picture. It is sweet but not cloying, indeed, it is very refreshing. Socal Cologne is mouthwatering, sexy and basically, very YOUNG.
I am thinking this is the perfect fragance for a teenager so the girls of the school notice him and tell him he smells yummy. Normally this casual clothing brands have very boring forgettable fragances but i wouldnt mind to add this one to my collection,and i would have loved it when i was 16 years old and didnt have Datura Noir or N.3 L´Imperatrice.