An american tale
Paul Sebastian was an American fashion brand launched in 1979 by Leonard Paul Cuozzo and Alan Sebastian Greco. Cuozzo was a perfume addict and created a masculine fragrance that he wanted to kick off in the market. For that he needed a commercial expert associate and established a partnership with Greco, who was the commercial director of a large company. This was how Cuozzo & Greco was formed, which marketed the perfume created by Grecco in the New Jersey area beginning the distribution with three renowned men's clothing stores. The perfume was named "Paul Sebastian", the middle names of the two partners. The fragrance quickly achieved enormous success and its distribution was extended to several hundred stores in several American states.
Cuozzo & Greco has also innovated commercially by channeling marketing budgets to create a direct relationship with its partner's, the specialized fashion stores. Another novelty was to create the "gift with purchase" concept, namely pieces of fine porcelain that matched the perfume promoted and the target market segment.
Paul Sebastian Inc. was sold to FFI (Elizabeth Arden.) in 1999 by Cuozzo & Greco, but the perfumes bearing this name still exist today.
(Source consulted: An extensive brochure of this perfume that was offered to me in the store where I bought it.)
This is a perfume very hard to find in Europe. I should say it's almost unknown.
I bought a bottle last week in the U.S. and it's a real novelty and unique for me, although common across the Atlantic..
It's a very likeable, well blended and powerful fragrance.
I heard opinions judging it a manly, strong and outdated scent? Great !!! I really enjoy to wear it ! I am a fan of many old school barbershop scents.
I find it a bit linear (not a defect in this case) presenting a subtle mixture of spices, sweet florals, and rich undertones of musk and soft woodsy notes. There is also a noticeable non boosy accord that I relate to a vermouth type of smell, due probably to the strong artemisia essence used (mugwort).
It brings me back infant memories from the eighties. If you enjoy some nostalgia do make a try with this fragrance. On top of it, even if it's not a compliment grabber, it pleases most of the people around me, namely my mother... Yes! Mums do like it :-)
Scrutiny of Paul Sebastian PS Fine Cologne:
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- Opening: 8.0 (tipical old school fougére with a strong artemisia note... I like it!)
- Drydown: 9.0 (it get's better with strong sandalwood)
- Longevity: 8.5 (up to 10 hours with 2 sprays)
- Sillage: 9.0 (up to 6~7 feet with 2 sprays; it projects for 2.5 hours)
- Versatility: 7.0 (spring and fall fougère; usable in winter sunny days as well)
- Usability: 8.0 (anywhere with a formal attire: ok for the office)
- Compliments: 6.0 (your mother will love it; with some luck your wife will like it; your daughter will hate it)
- Uniqueness: 9.5 (it recalls me some barbershop fougères, but can only remember one: the original Perry Ellis for Men 1985 edition; the strong artemisia note makes it quite an unique fougère)
- Quality: 8.0 (above average)
- Presentation: 6.0 (simple and a bit old fashion)
- Price: 10.0 (It sells under $15 USD the 100 ml bottle - a bargain)
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Average: 8.09 / 10,00
Opinion on Paul Sebastian PS: I quite like it. The opening lavender together with a strong artemisia note gives it vintage "look and feel" that I appreciate. The woody drydown is magnific. If you like scents from the 80s you cannot miss this one. This is the kind of scent that I associate to a gangsters movie. If you want to impersonate Carlo Gambino or John Gotti this fragrance will help you do it for sure.
Ok for a blind buy? a cautious "yes" but only if you like old school barbershop fragrances.
Music: Green Day - "Wake Me Up When September Ends"