Beau de Jour 2019 Eau de Parfum

Beau de Jour (Eau de Parfum) by Tom Ford
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Ranked 63 in Men's Perfume
8.2 / 10 1180 Ratings
A popular perfume by Tom Ford for men, released in 2019. The scent is fougèreartig-green. The longevity is above-average. It is being marketed by Estēe Lauder Companies.
Pronunciation
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Main accords

Fougère
Green
Fresh
Spicy
Woody

Fragrance Pyramid

Top Notes Top Notes
LavenderLavender Provençal lavenderProvençal lavender
Heart Notes Heart Notes
GeraniumGeranium BasilBasil Cape snow bush OakmossOakmoss
Base Notes Base Notes
PatchouliPatchouli AmberAmber

Perfumer

Videos
Ratings
Scent
8.21180 Ratings
Longevity
8.11087 Ratings
Sillage
7.71077 Ratings
Bottle
7.91057 Ratings
Value for money
7.2722 Ratings
Submitted by Anthracite, last update on 23.04.2024.
Interesting Facts
The face of the advertisement campaign is British actor Joe Alwyn.

Reviews

41 in-depth fragrance descriptions
7
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9
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8
Longevity
9
Scent
Leimbacher

421 Reviews
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Leimbacher
Leimbacher
Top Review 44  
Zino Summer Vibes
"Beau de Jour" is a dream, I can't put it any other way. One of the best and most wearable Tom Fords. A sensitive symbiosis of fougere and chypre, of "Zino" and "YSL Pour Homme", of classic and timeless, of business and pure style. Gentlemen... this is top notch!

If you think you're safe, Tom Ford is a blender brand, you'll look around for a "Beau de Jour" at the latest. Just a damn green, damn good men's fragrance. I have zero doubt that Mr. Ford could wear this himself. A masculine lavender blend with chop, jolt and flavour. For the office, for the suit, for in between. For the man of the world. Simply simple, simply good. Period. That's it. I'm out of the house. My wallet is hit by the horror. But that just makes even the biggest body claus a real Baus.

Flacon: it hardly gets more stylish. Full and completely TF.
Sillage: not thunderous, rather rumbling
Durability: lasts a working day - plus some overtime. 9 hrs.

Verdict: one of the most fabulous signatures created in recent years. Tom Ford at his finest!
12 Comments
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Scent
Olli9

3 Reviews
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Olli9
Olli9
Top Review 40  
That's what Tom Ford smells like!
I'm just imagining vividly how Beau de Jour came about:

A lukewarm summer evening in New York, 2017. Tom Ford lets his Richard sink deep into his leather couch at home, it's one of those rare times that are not spent with work, but with pleasure. And what could give the master more pleasure in his spare time than to indulge in old, cinematic classics?

That Ford has a penchant for old films is probably well known from one or the other interview; and that his profession is moving image just as much as fashion and fragrance, he has proven as a director in the meantime.

The chips and the gin and tonic are ready. The only thing missing is the appropriate film title for the well-deserved relaxation evening. By chance, three days earlier is just one of the great classics of cinema to be reissued: Belle de Jour by Spanish director Luis Buñuel - a surreal-looking story of dominance and submission, eroticism and despair, a film that would rightly outshine 50 shades. On the occasion of the 50th anniversary of the classic (first played in 1967), the entire material was painstakingly reworked so that it runs across the flat screen in a completely new quality. So Tom and Richard indulge in the pleasure of film ... and admire the wonderful fashion that was completely tailor-made by Yves Saint Laurent.

Suddenly flashes of lightning shoot through the Tom Synapses ... and new associations are formed. Yves Saint Laurent ... Classic ... Belle de Jour ... and even before the credits end, he jumps up like a tarantula and makes a hectic phone call with his fragrance development team (who are used to his late calls by now).

Fast Forward two and a half years: Ford's new private blend "Beau de Jour" reaches the boutiques, a fragrance that strongly recalls the legendary Rive Gauche (by Yves Saint Laurent) ... and whose name is a clear allusion to the film.

I'm IMMATELY sure that the history of Beau de Jour was the same (with the exception that there were probably no chips on the table, but celery sticks with low fat dip). If I ever meet Ford, of course I'll ask him - and I'm sure that a knowing smile will flit over his lips and make any further answer superfluous
The scent itself: Last week I bought the 50ml version from Beck in Munich. The bottle is more chic than the 100ml portion, and I will take the 250ml refill swivel with me sometime in Heathrow. After a few days with the scent, I can only say: "Great class! Absolutely en par with Tuscan Leather and Tobacco Vanilla, which also means: Relatively linear and little development (apart from the very cool, high-quality lavender in the top note), which is good with the fragrance, though. The resemblance to Rive Gauche is striking, Beau de Jour is a little softer, cooler and less gay, but the two have more than earned the title of Duftzwillinge. I love Rive Gauche and (in fear of a reformulation) even allowed myself an additional flacon, which is still in its original packaging. Beau de Jour offers me the same fragrance experience as Rive Gauche, but brings a little variety into the game. Do you have to have both?

A wonderful clean scent that calms, soothes, appears incredibly elegant and yet has an aphrodisiac effect. Great Sillage and durability! This is always very important to me personally with a fragrance, because my sponge skin swallows many a fragrance within half an hour.

Despite its classic appearance, it does not smell old at all. I assume a certain maturity of the wearer, however, since he is more traditional and "arrived" than smells youthful. Tendency rather a men's fragrance, at a lady it could work, I can imagine however only badly
If you like Tom Ford's Private Line, or if you like Rive Gauche, you should definitely try the Beau de Jour! Could be love at first sniff.

By the way: Beau de Jour is probably THE fragrance from the Private Blend range that goes best with Tom Ford himself. Hence my headline "Tom Ford smells like this", which does not mean the brand, but the man.
9 Comments
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Scent
Chnokfir

34 Reviews
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Chnokfir
Chnokfir
Top Review 32  
Modern classics
Last summer, when you could still test scents to some extent in perfumeries despite MNS, I was neither on the hunt, nor on the search, but strolled so past the shelf meters, when a voice asked me from diagonally behind in this wonderful little perfumery in Regensburg, whether I was looking for something specific. "A fragrance that suits me!" was my freely improvised answer. Not ten seconds later, I had the first test strip under my nose. There I stood now in my worn-out Adidas sambas, a baggy pair of jeans and a washed-out Iron Maiden tour shirt, wondering how, with my fragmentary knowledge of French, I was supposed to reconcile "Beau de Jour" with my question.

Let me put it this way: I am not a Tom Ford fan boy. Rightfully so, "Grey Vetiver" and "For Men" are in my collection, but other than that? I admit, these 15-meter-long glossy counter in the flagship stores with their scarce 438 different flacons make already what her and are also regularly departed from me, but it never comes to the purchase. On the one hand, the price-performance ratio does not convince me so at all, on the other hand, the flacons with these absolutely cheap plastic plugs, which just do not want to sit, annoy me so right - for such a thing I do not spend a penny.

But here I have with "Beau de Jour" suddenly a simple glass cylinder with fine fluting in the hand, on which a silver plaque is emblazoned, above a solid silver Knöpke with ebensolcher fluting, which also closes after a perfect fit and does not wiggle like a lamb's tail. The pale yellow liquid also lends a classic, classy appearance. The certainly looks good next to "Grey Vetiver", I think to myself so.

"Classic" is then also the first thought when I do after the first sniff. There is first of all nothing but lavender, but of the withdrawn, dry variety, which do not immediately think of Aunt Elfriede or lavender pillows. There are quickly more green Mediterranean impacts, there are dry herbs, there is oak moss and a very withdrawn and soft patchouli.

"Beau de Jour" is a very classic men's fragrance from a long-forgotten time, which immediately brings back memories of fragrances that you used to smell so often, fragrances that you used to have in your collection, fragrances that have long since been discontinued at the big chains and for the most part are either reformulated beyond recognition or, sadly, have long since been discontinued.

Nevertheless, I can dispel any question, this fragrance does not smell of yesterday: no appeal of moth-box or grandma's bank advisor with the worn leather elbow pads on the jacket. No, "Beau de Jour" smells clearly classic, but not stale. The peaks that would make the lavedel smell sharp have been toned down. The soapy notes that make up any classic lavedel are still there, too, but they don't intrude. This gives the impression of being wrapped in a soft cloak that encloses you safely and firmly. Although some of the radiation and durability has been lost, but "Beau de Jour" is still quite expressive and also remains significantly longer differentiated perceptible than many modern fragrances.

What to say "Beau de Jour" looks good next to my "Grey Vetiver." And when I wear "Beau de Jour", I swap my black band shirts for a plaid shirt once again. Even if currently no one sees it because of Lockdown and home office. But I'm still a small-checkered accountant, so the outfit should match the fragrance.
8 Comments
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8
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9
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9.5
Scent
Flanker

18 Reviews
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Flanker
Flanker
Top Review 31  
If the front itches and the back bites..
...monastery woman helps Melissengeist. or was it rubbing alcohol that reminded me of the prelude?

But from the beginning. Tom Ford spreads in standard scented houses like the roots of your bamboo on the neighbouring property. The niche mainstream on the Rolator shelf, so to speak. I mean that much more boldly than negatively. There are certain shelves where almost only men over 35 or dyed-in-the-wool perfumes reach. A sign with the word "New" told me that the fragrance in question could not be older than 3 years and since I didn't know Beau da Jour in the Signature version yet, I took the tester. The fact that the fragrance in question has been removed from the Private Blend range leaves me relatively cold, as in my opinion many of the fragrances tend to exaggerate in various ways.

Since Tobacco Vanilla and my vivid experience with a crazy gingerbread male who attacked me with cloves, I use the TF spray heads with care. A spray on the wrist, nose off, nose down and zack...there was my introduction to the brand Klosterfrau paired with shaving foam. An ethereal fougerig-minty shaving cream whip. We are in the 80s. I have a bowling evening of confessed men with voluminous chest hair and Adidas sweatbands before my eyes. But no, far from it. In my mind, I had only opened a false convent woman's drawer. The rosemary ethereal barbershop leg quickly becomes rounder and lavender gives it a certain subliminal, powdery feel without being too sweet or overdone. The start is loud, quite loud and skin scent fans like me will surely get sweaty hands at first, but calmly...everything is fine. Overdosed, the fragrance can become quite penetrating and annoying, as with many fragrances. At the latest when the patchouli amber base enters the barbershop, a great, adult but by no means old-fashioned fragrance is formed. The whole thing becomes softer and a little warmer without being too oppressive. Yes, this is how a male signature scent may smell to me.
I do not exclude the possibility of using a whole bag of scent molecule helpers, but I am not personally bothered by this, because in total it is very appropriately implemented.

That Antoine Maisondieu is behind the fragrance is not surprising. The spirit of the Bottega Veneta series is clearly recognizable here, although with a completely different character. Where some of the Bottegas became too much for me, I like to wear this one very much (even if it is carefully dosed)...and I would have expected this to be the last one.
6 Comments
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Raffatja

7 Reviews
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Raffatja
Raffatja
Top Review 29  
Beauty is a beast..
... admittedly, from a "beast" speak so-called fragrance experts i.d.R. rather in relation to heavy, sweetish-oriental fragrances, gladly of Amouage, Mancera & Co.

Beau de Jour could not be further from the just described, dad is right, and yet I feel the fragrance, for what it is, as a beast... and a beau he is anyway, read more details in the episode with pleasure:

The fragrance

Even as a newcomer to fragrances, what's the first thing that comes to mind when you read the notes and a brief description of Tom Ford's "Beau de jour"? Masculine, sure. Barbershop, of course. Expensive? Well... since the scent has been added to the Signature line, I think the price is quite reasonable.

For me, meanwhile, the beau of the day is one thing above all: the marriage of lavender and patchouli. And this smells not in the least like the olle Duftsäckchen in the closet, and also not like the potpourri at Grandma on the table. This lavender is wonderfully soft and aromatic. For the first few minutes, I smell nothing else. Then a hint of mint and a wonderful patchouli note join in, while underneath it all comes what I guess is commonly called a "barbershop scent". Terms like "cleanliness", "powder", "shaving cream" and "elegance" flit through your mind, and I've only smelled one scent so far that I think is even better in this genre. But more on that sometime elsewhere. Mönnlich spicy, creamy, clean and elegant. My current signature fragrance, I think that's what you call it.

Rating: 9/10

Its features

Beauty is a beast. Well, at least one of those smaller beasts, maybe not an American Werewolf, but probably a Gremlin or a Critter. The fragrance projects neatly and lasts, especially compared to, for example, At the Barber's, very long on my skin. The sillage is also perfectly fine, no Baccarat rouge, but still very good. Four to five sprays are enough for a working day.

Rating: 8/10

Price and prestige

It's a Tom Ford, so of course the fragrance is not a bargain, even now as a signature line fragrance. But he is worth the price, at least for me. Whether the noble fragrance gives the wearer confidence depends on the wearer. Personally, I wear with the same pride a Bentley intense for 30 bucks the bottle, but everyone, as's it him likes.

Rating: 7/10

For whom is the fragrance suitable

Unisex? Well, sure, anyone can wear anything this year. Personally, I feel Beau de jour but as a deeply masculine fragrance, nothing for bubis, party stallions and guys who open an umbrella for the way from the parking lot to the entrance. Masculine in a gentlemanly way, not in an animalistic, leathery way. In other words, this is a touch more likely to be worn by a Pierce Brosnan than a Mel Gibson.

Rating: seasoned man over 30

Conclusion

I am truly not a connoisseur. I don't own a hundred bottles, nor do I have the ambition to become a celebrated fragrance expert. But I am a confident man in his prime who knows what he likes. I like this Tom extremely well. So far only Masculin pluriel by MFK has impressed me more from drn comparable odeurs. I enjoy my wonderful fragrance all day, he is adult, masculine, respect-inspiring and elegant, so represents all that I...

...would like to be. :D in sum, I give this one 8/10.

In this sense, be beautiful and smell fine
LG Raffa
5 Comments
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Statements

26 short views on the fragrance
BertolucciKBertolucciK 3 years ago
8
Bottle
7
Sillage
8
Longevity
9
Scent
Beau de Jour is aromatic, fresh, spicy. It's a sweet and modern fougère. The scent is green with smooth lavender and earthy-woody patchouli.
0 Comments
HugoMontezHugoMontez 3 years ago
8
Bottle
8
Sillage
8
Longevity
9
Scent
Great fougère full of lavender and geranium. Zino (Davidoff) is echoing in the opening but this is drier and aromatic. Recommended! 4/5
3 Comments
JayNayJayNay 7 months ago
10
Bottle
7
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9
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9.5
Scent
Delight in a bottle. Beautiful fragrance indeed.
0 Comments
Martin333Martin333 2 years ago
Perhaps the best take on a modern fougere. Nice gentleman scent but still sweet and easygoing. Every man or woman can rock this
0 Comments
Syzygy73Syzygy73 5 years ago
Basil and amber soften the medicinal lavender, but pretty soon this becomes almost identical to Fougere D'argent. A little lazy Mr. Ford ...
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