YS Uzac

YS Uzac focuses on the concept of the individual and distinctive fragrance. With this, the label has brought a completely new approach to the perfume world.

Behind “YS Uzac” is the artist's son Vincent Micotti, who was born in Switzerland. He became passionate about fragrances and aromas while studying but initially embarked on a career as a concert musician. And because Micotti expressed much interest in fine arts, he decided to create and customize his fragrances by comprehending the evolving atmosphere and rhythm of the universe.

Creating olfactory artworks is a holistic process for Vincent Micotti. It begins with an analysis of needs, target group, and competition. Then the current market is examined to develop an effective strategy. Then, fragrance formulas are developed, and different proposals are discussed. A further step involves an extensive testing phase to optimize the fragrance formulas. Only then does a new fragrance go into production. The creative process peaks in the development and implementation of flacons, packaging, visual design, online presence, and marketing strategy.

The first fragrance developed by “YS Uzac” was launched in the fall of 2011. Since then, the label has enriched the contemporary fragrance world with several olfactory artworks, each presenting a bewitchingly beautiful personality. Micotti repeatedly draws inspiration from visual artists such as Paul Klee.

The unusual designer flacons of “YS Uzac” can be found on fragrance portals and the brand's homepage.